A website redesign doesn’t just live online—it should inspire a complete refresh across all your marketing materials. That’s exactly what Tandem Studios helped Saylor-Beall do after launching their new website earlier this year. A Modern...View Full Article
Introduction As we step into 2025, we take a moment to reflect on the top typography trends of 2024. Last year saw a fascinating blend of nostalgia and modernity, with new typefaces and trends emerging...View Full Article
In the rapidly evolving world of digital media, video content dominates the landscape. From promotional clips and product demos to engaging social media campaigns, high-quality videos have the power to captivate and convert. However, the...View Full Article
Rebranding is an exciting yet daunting process for any business. It signifies growth, evolution, and a refreshed vision for the future. A key element of rebranding is designing a new logo, a visual cornerstone representing...View Full Article
Introduction When you look at a design and instantly feel calm, connected, and ready to engage, there’s usually one secret at play: alignment. Think of it as the unsung hero that turns design chaos into...View Full Article
Introduction A well-executed manufacturing website design is critical for any business looking to stand out in a competitive industry. Your website is often the first point of contact for potential clients, partners, or suppliers, and...View Full Article
Introduction One of the most powerful yet often underutilized elements in design is negative space. Also known as white space, negative space refers to the empty or open areas surrounding the design elements. While it...View Full Article
At Tandem Studios, we know that fonts have feelings too! Just as a picture is worth a thousand words, the right font can speak volumes about your brand, message, and content. The typeface you choose...View Full Article
As we celebrate Pride Month this June, it’s the perfect time to reflect on how we, as designers, can communicate inclusivity through visual design. Creating welcoming and inclusive designs isn’t just about aesthetics; it’s about...View Full Article
In today’s ever-evolving digital landscape, where users access websites and applications across a multitude of devices, ensuring your brand maintains a consistent and engaging presence is paramount. This is where responsive design steps in as...View Full Article
Whether you’re browsing a website, walking through a store, or flipping through a magazine, the colors around you are constantly influencing your emotions and perceptions. It’s important to understand the basics of color psychology to...View Full Article
In the business landscape, a common misstep involves placing too much emphasis on the logo by trying to make it the linchpin of the company’s identity. In the design process, many embark on a quest...View Full Article
Managing your small business or brand’s design needs can take time and effort, especially when diving into the world of hiring a full-time graphic designer. But fear not – that’s where graphic design retainers swoop...View Full Article
In the exciting process of creating your brand’s visual identity, we want to share three essential principles that lay the groundwork for a logo that not only stands the test of time, but also speaks...View Full Article
You’ve decided to embark on the exciting journey of bringing your creative vision to life, but you may find yourself wondering, “What in the world is a creative brief, and do I actually need one?”...View Full Article
